How can you use banner stand displays at tradeshows? An easier question might be, how can you not use banner stands at tradeshows! It’s certainly a much shorter answer. When you invest in a high-quality, though low-cost, stand, you have a tool that you can use for any application you can think of. Let’s explore a few ways to use these versatile assets.
As magnets! The good news: trade show attendance is climbing. The not-so-good news: these shows are becoming increasingly busy, making it harder to stand out from the crowd. The visual height of x banner stands and roll up banners literally elevates your brand from the competition, and bright, bold, eye-catching graphics can help seal the deal. People will be able to see you, and they’ll be drawn to the promise of an exciting space.
For product demonstrations. You can create an enclosed area on any trade show floor. Simply use a few portable banner stands, add some shelving or tables, and voila! You have a fully functioning demo space for your products. You can use the same assets to create a consultation area, a lounge, a recharging station (smart move at a trade show – all that tweeting drains smartphone batteries!), and anything else your audience needs.
To announce contents or social media opportunities. Maybe you ask visitors to tweet the best picture of themselves and your product or exhibit. Maybe you want them to use a special hashtag to share their experiences online. Whatever your CTA, use banner stands to announce them. Add the URL for your website, Facebook page, or Twitter account and get social.
There are endless ways to use trade show banner stands – even when they’re not at trade shows! Use them anywhere you need to connect with your audience.